Digital Marketing for Small Business: easy mistakes to avoid

Digital marketing for small business can be a daunting task, particularly with lingo like keywords, linking strategies, retargeting and acronyms like SEO, SEM, PPC, PPI, thrown around like lollies at Halloween! It doesn't have to be complicated and nor does it have to be intimidating. To help you with your digital marketing for small [...]

Digital Marketing for Small Business: easy mistakes to avoid2017-12-20T09:54:22+00:00

How to develop an online marketing strategy

What is an online marketing strategy? Basically, an online marketing strategy is determining how you will achieve your marketing goals.  People sometimes confuse strategy with tactics.  However, there is a clear difference.  The best way to understand that difference is to think of strategy as planning while tactics are the actions taken as dictated by [...]

How to develop an online marketing strategy2017-11-08T12:42:43+00:00

Why quality content is so important

Quality content has become one of the most important elements of any website, here’s why. There was a time, at the birth of the Internet, when just having a website was something of a novelty. That was a temporary situation and the novelty wore off a long time ago. It then became necessary to [...]

Why quality content is so important2017-09-11T16:41:03+00:00

Keeping visitors on your site: 59 seconds

Keeping visitors on your site: 59 seconds You have less than 59 seconds to capture a visitor's attention. This is based on Nielsen Norman Group's claim that most users stay on a website for less than 59 seconds. Bottom line is, if you don't get your visitor's attention in this time, then they are [...]

Keeping visitors on your site: 59 seconds2017-09-11T15:26:56+00:00

6 Online Marketing Tools For Small Business

Small business marketing can be a monumental task, but having the right tools can save you a heap of time. This article covers our favourite online marketing tools for small business, and best of all, many of them are free! Digital marketing is a whole new world. No longer can you afford to ignore [...]

6 Online Marketing Tools For Small Business2017-09-11T12:13:38+00:00

Copywriting secrets for SEO ranking

What’s more important for SEO ranking, keywords or content? There was a time when keywords were far more important, but not anymore. The reality is that most entrepreneurs and even many online marketers are stuck in the past when it comes to their concept of SEO. There was a time when content wasn’t very important. [...]

Copywriting secrets for SEO ranking2017-05-25T11:45:28+00:00

6 Tips for online marketing success

Having a website has become a  business necessity. And yet just having a website isn’t enough. It’s a great big Internet with millions of websites and it’s very easy to get lost in the crowd. That’s why Internet marketing is an integral part of online success.  Here are six tips that will help you [...]

6 Tips for online marketing success2017-05-08T04:10:05+00:00

Digital Marketing Tips to say ‘Thank you’ this Christmas

Digital Marketing Tips to help you say "thank you" this Christmas 'Tis the Season for Customer Appreciation!! As 2015 draws to a close, it's a good time to reflect on the business year and how you want to say "thank you" to your customers.  The following digital marketing tips will give you some tips to [...]

Digital Marketing Tips to say ‘Thank you’ this Christmas2017-04-11T21:17:28+00:00

What is Responsive Web Design?

Responsive web design means that whether you view your website, or newsletter on a computer, mobile phone or table it should be easy for your customer to read, navigate and ultimately either buy or contact you from. Responsive web design is a web design approach aimed at crafting sites to provide an optimal viewing experience—easy [...]

What is Responsive Web Design?2017-05-25T12:11:09+00:00

Want to attract more clients? This will help your website. A lot.

Get Online Australia is all about marketing and ultimately for many of our customers what they want their website to do is attract more clients or make more sales. There are many definitions of marketing but one of the simplest suggests that: "Marketing is getting the right product or service in the right quantity, to [...]

Want to attract more clients? This will help your website. A lot.2018-04-05T20:11:28+00:00