Digital Marketing for Small Business: easy mistakes to avoid

2017-12-20T09:54:22+00:00 By |Digital Marketing, Online Marketing|

Digital marketing for small business can be a daunting task, particularly with lingo like keywords, linking strategies, retargeting and acronyms like SEO, SEM, PPC, PPI, thrown around like lollies at Halloween! It doesn't have to be complicated and nor does it have to be intimidating. To help you with your digital marketing for small [...]

How to develop an online marketing strategy

2017-11-08T12:42:43+00:00 By |Digital Marketing Strategy, Online Marketing|

What is an online marketing strategy? Basically, an online marketing strategy is determining how you will achieve your marketing goals.  People sometimes confuse strategy with tactics.  However, there is a clear difference.  The best way to understand that difference is to think of strategy as planning while tactics are the actions taken as dictated by [...]

What is Digital Marketing for Small Business

2018-04-05T20:15:43+00:00 By |Small Businesses|

What is digital marketing for small business? Digital marketing for small business is how you get your business found online. It is the promotion of your products or brands through one or more forms of electronic media and is sometimes called: internet marketing, online marketing, content marketing and more. It can include email, social media, your website, [...]

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